The NBA 2K11 cover athlete will be Michael Jordan. The choice of Michael Jordan to represent the cover of NBA 2K11 is a bit of a mystery, but there could be two schools of thought when debating the decision that 2K Sports has gone with here. The first is the most obvious reason to put Michael Jordan on the new NBA 2K11 cover, and that is because Jordan is considered to be one of the best basketball players of all time. Having him grace the cover seems to be a great way to pay homage to him, and it certainly will make the game more interesting to those who have been fans of the NBA for many years. In fact, this makes the game more palatable for fans from the 1990’s.
The other reason that NBA 2K11 may be making a very smart move with Jordan on the cover is the current state of NBA free agency. Some of the biggest names in the game could be changing teams, and quite a few of them are worthy of being on the cover of any basketball game. The question surrounding which team they might play for, and how marketable each player might be at the beginning of the 2010-11 NBA season, is what may throw into question how likable said player might be.

What if LeBron James bolts out of Cleveland, but his new destination isn’t accepted by fans right away? Ditto Dwyane Wade, if he were to suddenly leave the Miami Heat, would he be as good of a salesman on the cover of a 2K game? Maybe it’s just better to avoid all risk and go with one of the all-time greats in Michael Jordan. It’s sometimes best to just play it safe, and this allows production runs to go into play for the cases themselves as soon as possible.

It will be quite interesting to see what the reaction of the gaming world will be to having Michael Jordan on the game cover, and if it actually turns out to be a boost in sales for them. 2K games are some of the top selling titles in the industry, and it will be a hit even without Jordan on the front, but this could make it even more intriguing to the older demographic of gamers. Players like Kevin Garnett and Kobe Bryant have been placed on the cover in prior year’s releases of 2K titles, and now Jordan joins a long line of great players with that honor.

NBA 2K11 will be released on October 5, 2010, allowing fans to get their first glimpse of the latest title that will be available for online play.